Factocracy's yard sign campaign supplements messaging from Democratic candidates and the Democratic Party. We believe in the power of signage because signs reach people outside their information bubbles — in neighborhoods, on rural roads, and in communities that digital advertising never touches.
Why Signs?
In 2024, Republicans used punchy but dishonest yard signs to great effect — messages like "Trump Low Crime / Kamala High Crime" and "Trump Low Taxes / Kamala High Taxes." Simple. Bold. Effective — but untrue.
Our response is equally simple: fact-based signs that fill in the blanks of Democratic outreach with messages that are pithy, accurate, and long overdue.
Who We're Reaching
Our initial focus is rural communities that the Democratic Party has overlooked for a generation — but these signs can go anywhere. We're targeting four groups of persuadable voters:
- Low-information voters — citizens of all backgrounds who simply haven't heard the other side of the story
- Undermotivated voters — people who feel their vote doesn't matter
- Swing voters — those who went from Obama to Trump to Biden and back again
- Misinformed voters — bringing facts to audiences shaped by one-sided media
How It Works
All signs are free to download as print-ready PDFs for 18" × 24" yard signs. Take the file to your local printer, or use our bulk printer link to order at cost with free delivery. Signs can also be scaled up for barn signs or billboards or downsized for window signs and rally placards.
Social Media
We encourage sharing our signs on Instagram, Threads, Bluesky, Tik Tok, Facebook, and other social media. Use your networks, people! Let's go viral!
Our Goals
Due to the chaos of the current administration, we believe disengaged voters are reachable in ways they haven't been for a generation. Our goal is to plant seeds that drive voters to the polls to vote for sanity in government — for the midterms and through the 2028 general election.
Get Involved
Factocracy is a grassroots nonprofit run entirely by volunteers. Our sign library grows as new issues emerge, and we welcome your ideas — use our Submittals page to suggest a sign.
All donations fund sign printing and distribution, prioritized by community need. Operations are self-funded by our founders — every dollar you give goes directly to democracy.
"A single donation of just $250 prints 50 signs. Please help us save democracy, one yard at a time."